


Is Your Content Telling Too Much?
Get tips from our Sr. Content Strategist for transforming facts and specs into compelling content and creative that moves people to take action.
Read Article
Meet CID: Rebecca Rick
Meet Rebecca Rick, CID's Senior Content Strategist and creative powerhouse, Discover how Rebecca's unique perspective and passion for excellence help her craft engaging content and infuse empathy into the digital landscape, even in the age of AI.
Read Article
How to Do More With Video Content
89% of consumers want to see more video content from brands in 2024. This post is designed to help marketers learn how to meet that demand without spending their entire yearly budget on one or two productions.
Read Article
AI for Writers Summit: Tactics, Tools, and Takeaways
Check out what we learned at the Marketing AI Institute's 2024 AI for Writers Summit.
Read Article
Avoid These Classic Content Marketing Mistakes
Content marketing mistakes aren’t uncommon, but that doesn’t mean that they can’t be avoided! Here's a list of classic mishaps marketers should watch out for.
Read Article
A Marketer's Guide to Using Twitch
Whether you’re familiar with Twitch or this is your first time hearing about it, here’s everything you need to know about its real-time marketing potential.
Read Article
Is it Digital Fatigue, or Boring Content?
Digital fatigue is real. So is boring content. Making content that isn’t boring can go a long way in countering digital fatigue. Here’s how to do it.
Read Article
How Marketers Can Thrive with First-Party Data
Internet cookies are on their way out, leaving marketers with less access to third-party data for their ad targeting. Is first-party data the answer?
Read Article
A Simple Content Marketing Strategy You’ll Actually Use
Find out how to document and use a content marketing strategy to create work that’s always on target.
Read Article